Not that life ever feels like you think it should at a certain age, but at 30, I felt as if things were going pretty well. I was running my own digital-strategy consultancy and it was actually making money, I had learned that two cocktails were more than enough on a date, and I was finally living in an apartment—in Brooklyn—furnished with more than just a blow-up mattress. But something was missing. We were in different places in life. I was curious albeit skeptical. Online dating, or employing a website or app to find a potential partner, has lost much of its stigma; there are 40 million Americans using dating websites, as reported by eHarmony, and 20 percent of relationships today started online.
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It will let people opt in to creating a dating profile on Facebook. It will only be visible to non-friends who also opted into dating. Facebook will match you by a slew of preferences. And because it has more data on you than any other app, it could deliver more relevant matches.
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